New York — March 14
Within the past six months, Corporate Counseling Associates (CCA) has gained seven clients for its EAP and work-life consulting services, while adding 10 clients each to its executive coaching and training services.
Senior managers attribute CCA’s rapid growth to its commitment to an intensive case management and consultative approach, maintaining a strict focus on an organization’s performance strategy.
“We’ve structured our services to further the goals of organizations, not just those of individual workers or departments,” said Georgia Critsimilios, vice president of sales and marketing. “I think companies that understand the value of that approach are responding.”
The seven new clients for CCA’s EAP and work-life services comprise a range of industries and services. They include a provider of dental products, a manufacturing giant, a financial services management firm, several nonprofits and a cable television network.
In addition, 10 clients have been added to CCA’s executive coaching service (CCA Coaching) in the past quarter, representing industry leaders in financial services, life insurance, art museums, universities and more.
CCA helps managers and executives in these companies develop and refine their leadership skills, learn more effective communication styles, and build and manage effective teams.
Other coaching work revolves around sharpening managers’ “self-brand” to prepare them for new internal roles and onboarding senior executives to new positions.
Lastly, 10 clients were added to CCA Learning & Development. They include higher education, securities, financial institutions, community services, a major art museum and a publisher of science and health information.
Training topics include solving performance problems, enhancing communication skills, being politically savvy, and polishing a professional image.
New clients also are being trained in enhancing morale and work performance, diversity and cultural awareness, management skills and performance management.
The CCA philosophy guides not only the company’s EAP and work-life services but also its employee development, executive coaching and consultative wellness services.
The company achieves a deeper understanding of its clients by employing a professional team with strong business and clinical backgrounds, and strategic account teams work to understand client organizations and their business goals.
“Our vision is to help people improve their performance,” said Steve Salee, vice president of consultative services. “CCA’s combination of clinical and business expertise positions us as more than just a benefit — we’re a trusted business partner and adviser.”